Content Marketing and Growth Marketing Manager
Harbour.Space | 2022 | Spain
Harbour.Space University is an education institution that offer innovative degrees in technology taught by industry leaders from around the world,
As a Growth Marketing and Content Marketing Manager, I am accountable for developing and implementing the overall content strategy based on our specific goals and objectives. I think on inbound marketing strategies, including social media, blogs and lead generation. Which also includes testing new ideas (organic and paid) and discovering new channels for growth.
My responsabilities are design and implement creative marketing strategies to disseminate content across all online platforms, this includes social media, email marketing, and blog (SEO), drive traffic and engagement that translates to sales and brand promotion across our website and social media profiles, measure the results and develop reports of marketing activities to inform the performance of the strategies applied, establish each channel and strategy KPIs, manage the social media team and establish team milestones, achievements and KPIs, discover new channels and test new content strategies in those channels, and implement new tools to automate marketing processes.
Skills Developed
Content Marketing Strategy
SEO for Google and LinkedIn Search Engines
Facebook Ads
Email Marketing Strategy and Automation
Team Management
Reports and Data Analyses